AMPP leads worldwide social media blitz for World Corrosion Awareness Day

Led by the Association for Materials Protection and Performance (AMPP) in partnership with the World Corrosion Organisation and the European Federation of Corrosion, this campaign will harness the power of global unity.

The initiative will feature a series of synchronised LinkedIn posts released at 08:00 UTC in each time zone. These posts, filled with insights from AMPP chapters, partner organisations, and global members, aim to highlight the challenge of corrosion and promote international collaboration.

Followers are encouraged to track the campaign's progress using #CorrosionAroundTheClock and #WCAD, enabling unprecedented worldwide engagement.

This initiative aims to spotlight the pervasive issue of corrosion, a silent adversary that incurs costs surpassing 3.4% of the global GDP, amounting to more than US$2.5 trillion annually.

"Corrosion is a global challenge that necessitates a unified response,” said AMPP CEO Alan Thomas. “Through 'Corrosion Around the Clock,' we aim to catalise a global movement towards adopting corrosion control measures, potentially saving the world economy US$375 to US$875 billion annually. Such initiatives underscore the importance of collaboration and innovation in our on-going battle against corrosion."

World Corrosion Awareness Day is a day of advocacy and a platform for education and action. Each year, AMPP and its global chapters host various activities ranging from seminars and webinars to contests and student events, all aimed at raising awareness among government officials, industry leaders, and the public about the critical importance of corrosion control.

"World Corrosion Awareness Day serves as a reminder of the collective responsibility we share in mitigating corrosion,” Thomas said. “It's not just about reducing costs – it's about safeguarding our infrastructure, protecting the environment, and ensuring public safety through proactive corrosion control practices."

For more information on participating in World Corrosion Aware-ness Day, engaging in the global conversation, or exploring corrosion prevention strategies, follow AMPP on LinkedIn or visit AMPP's website at www.ampp.org. Additionally, you can find a comprehensive list of worldwide activities for Corrosion Awareness Day on the World Corrosion Organisation page: WCO - World Corrosion Organisation - Corrosion Awareness Day.

 

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